Mäele (pronounced: Máel) is french, meaning having high goals and ideals, desiring the finer things in life. A true Mäele is friendly, likeable and very artistic. Our main inspiration comes from Paris, France. 

After three years of preparation behind the scenes, Mäele finally launched its first collection in November 2019. The founder of the brand is Eirín Kristiansen, also known as a Scandinavian content creator and bestselling author of several Career and Self-Improvement books. The brand is true to Eiríns personal style.

"Mäele is all about what I like and love, not about what’s trending. I’ve always had an eye for details and I think that's what makes the outfit. Even the most simple pieces will stand out with the right elements"

Xx Eirín